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Visionary Spotlight: Casey Brown

Casey Brown is President of Boost Pricing where she leads a team of consultants and coaches

who help organizations improve pricing performance. She describes herself as a pricing geek

with a passion to help organizations be paid well for their excellence.

Casey’s decades-long reputation as a pricing expert arose from pioneering innovative pricing

content, formulating and executing pricing strategies, and coaching and training teams to drive

culture change and dramatic, sustainable results. Now she leads the team at Boost Pricing to

help organizations price from confidence, negotiate with courage, handle price objections

effectively, and make better pricing decisions.

Casey is a prominent keynote speaker around the world, and she delivered a TEDx talk in 2015

with over 5 million views to date.

Casey started her career as a chemical engineer at General Electric, developing technology for

which she holds a US patent. She went on to lead cross-functional teams and projects at GE

and later at other Global Fortune 500 companies. She is a certified Six Sigma Black Belt and is

fluent in written and spoken Spanish. Casey holds undergraduate degrees in Chemical

Engineering and Spanish and an MBA from Case Western Reserve University.

Casey volunteers hundreds of hours annually around the world, focused on meeting children’s

basic needs, including spending several weeks per year in Guatemala on medical missions for

cleft lip and palate repair. She lives in Columbus, Ohio with her family.


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